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- 95% of protein from real chicken. Up to 3X more real chicken.* Absolutely no animal meal
- Unmatched digestibility* for optimal nutrient absorption (*compared to other premium natural cat food brands)
- Guaranteed levels of live, natural probiotics, natural Omegas and antioxidants for digestive health, healthy skin & coat, and immune health
- The pure, real nutrition of raw on every piece
- Made without - grain, potato, corn, wheat, soy, by-product meal, artificial colors or preservatives
- Made in the USA with the finest ingredients from around the world
Caloric Content (calculated) - Metabolizable Energy
4,470 kcal/kg
491 kcal/cup


Ideal feeding amounts will vary by age, weight, and activity level so the guide below should be used as an initial recommendation. Divide the cups per day by the number of feedings per day. Be sure to always provide clean, fresh water. Along with dry food, we recommend feeding raw or wet food to help increase the amount of water in your pet’s diet.
WEIGHT OF CAT | 5 lb | 10 lb | 15 lb |
---|---|---|---|
ADULT MAINTENANCE (cups per day*) | â…œ | ½ | ¾ |
WEIGHT LOSS (cups per day*) | ¼ | â…œ | ½ |
*Standard 8 oz dry measuring cup
Transitioning to Instinct: Always introduce a new food over a period of 5 to 7 days, mixing increasing amounts of Instinct with the current food each day.
- 95% of protein from real chicken. Up to 3X more real chicken.* Absolutely no animal meal
- Unmatched digestibility* for optimal nutrient absorption (*compared to other premium natural cat food brands)
- Guaranteed levels of live, natural probiotics, natural Omegas and antioxidants for digestive health, healthy skin & coat, and immune health
- The pure, real nutrition of raw on every piece
- Made without - grain, potato, corn, wheat, soy, by-product meal, artificial colors or preservatives
- Made in the USA with the finest ingredients from around the world
Caloric Content (calculated) - Metabolizable Energy
4,470 kcal/kg
491 kcal/cup


Ideal feeding amounts will vary by age, weight, and activity level so the guide below should be used as an initial recommendation. Divide the cups per day by the number of feedings per day. Be sure to always provide clean, fresh water. Along with dry food, we recommend feeding raw or wet food to help increase the amount of water in your pet’s diet.
WEIGHT OF CAT | 5 lb | 10 lb | 15 lb |
---|---|---|---|
ADULT MAINTENANCE (cups per day*) | â…œ | ½ | ¾ |
WEIGHT LOSS (cups per day*) | ¼ | â…œ | ½ |
*Standard 8 oz dry measuring cup
Transitioning to Instinct: Always introduce a new food over a period of 5 to 7 days, mixing increasing amounts of Instinct with the current food each day.
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